A hospitality brand catering to the young and adventurous. Spree is a group of hotels across India, and we’ve created a distinct brand identity for all the properties, restaurants and brand communication.
Spree Hotels & Resorts
The logo works on the idea of taking a spree, of being indulgent. The spiral signifies an inward indulgence, or self-indulgence. Spree promises to pamper all its guests, and the entire brand has been built upon this one core promise.
The hotel and in-room collaterals have a distinct graphic language, and follow a very conversational style of writing.
The brand brochure follows a playful visual language,
‘Do More’ is the brand promise. Spree creates an environment where its guests feel pampered and energized. The hotels also offer a host of services like walking tours, adventure camps, private dining options, and more.
This promise reflects in the brand brochures, as well as a sign on every room door in the hotels.
Signage installation in progress.
The website reflects the brand philosophy through its choice of imagery.Launch Website
Nirvaana is the express spa at Spree.
Treat is the all day diner.