Mindful brands 
and experiences
WHAT WE DO
We don’t just build brands, we create worlds.
We see every brand as an ecosystem, complete in itself, yet evolving constantly, continuously. Our world-building is done with care and rigour, and a heightened awareness that what we are seeding must outlast us. This, is what we do.
Strategy
Purpose. Positioning. Architecture. Personality. Naming.
Brand
Identity. Narrative. Visual. Verbal. Motion. Sonic.
Packaging
Architecture. Structure. Design. Tactility.
Digital
Websites. Interaction. Navigation. Motion.
Environments
Signage. Exhibitions. Experiences.
WHO WE WORK WITH
We’ve had the opportunity to work with some wonderful people and organisations.
Our deep partnerships with our
clients is one of our strengths.
With the Azim Premji Foundation team, after sending off the Jaadui Pitara, and calling it a wrap! Sleep-deprived, but happy.
With the Snow Leopard Trust team, at the launch of Equal One in Bishkek, Kyrgyzstan
Launching Unboxing BLR along with the change-makers of the city
At the Design Week After Party. Sometimes a professional community becomes your extended family.
Being appointed into the Core Committee of Association of Designers of India
EDUCATION
- Azim Premji University
- CMR University
- Ekya Schools
- ESIGELEC
- IIT Roorkee
- Ivy Aspire
- Vidyaniketan Early Years
- Vidyashilp Academy
CONSERVATION
- Equal One
- Foundation for Ecological Security
- Partners Conservation Alliance
- Promise of Commons
NOT-FOR-PROFIT
- Azim Premji Foundation
- A Thousand Cranes
- EkStep Foundation
- National Entrepreneurship Network
- Societal Thinking
- Mauna Dhwani Foundation
- Kukmu
SPORTS
- Champions Tennis League
- Somdev Devvarman
- Allez Allez Allez
- Oye Co
- Fleetfoot Scuba
HOSPITALITY & LEISURE
- Spree Hotels & Resorts
- Travel Bazaar
- Mharo Khet
TECHNOLOGY
- Surge Send
- Sunbird
- People + AI
- Onest
- Centre for Open Societal Systems (COSS)
FOOD & BEVERAGE
FASHION & BEAUTY
- Cinnamon Soul
- Fitness & Fairies
- Footsy
- La Plume
- Two Up Two Down
ARTS & CULTURE
- Arati Mirji
- Jagriti
- Last Minute Films
- Lorien Motion Pictures
- Rage Productions
- Rangashankara
- Sunaad
- The Lewis Foundation of Classical Ballet
CIVIC & PUBLIC
LAW & JUSTICE
- Agami
- AZB & Partners
- Centre for Arbitration & Mediation Practices
- Sama
- Vahura
DESIGN & ARCHITECTURE
HEALTHCARE
- Healthi
- Healthify Me
- Semler Research Centre
HOME & LIFESTYLE
- Koraa
- Oost
REAL ESTATE
- Cumins Estate
- Maratt Group
- Procon
PROFESSIONAL SERVICES
- Floh
- Greet Consultants
- Mind Matters
- Reticular
- Suresh Venkat
- Synapse
MEMORABILIA
- Alma Mater
