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Retail 3.0 for the smarter world: Future Retail Ltd
FRL is a company owned by India's largest retailer – Future Group. It comprises of large retail formats like Big Bazaar, Foodhall, FBB, etc.
Retail 3.0 is a seamless integration of high-touch and high-tech environments. A layer of e-commerce embedded into physical retail environments.
OUR ROLE
Narrative Concept
Publication Design
COMMISSIONED BY
Idiom Design & Consulting
DESIGN APPROACH
We used an illustrative isometric style to unfold this story in the publication. The cover opens with what seems like a regular retail space, but on closer look, you see all the technology embedded – weight detection, price surges, cameras, mobile apps.
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