Cinnamon Soul

Creating a world of infinite goodness

Cinnamon Soul’s products inspire and enable people to live a more conscious and mindful life, without trading off on those little self indulgent moments in the everyday self-care rituals.

Cinnamon Soul seeks to redefine and bring back the simple luxuries in everyday rituals. From creating unique formulas, beautifully designed packaging, to being environmentally conscious of the ingredients used in their products, Cinnamon Soul celebrates the purity and infinite goodness in the life around us.


The Challenge

Most organic brands tend to be perceived as rustic. However, Cinnamon Soul wanted to be position itself in the luxury category, due to the nature of its premium ingredients.

Our Approach

For the product packaging, we took inspiration from the botanical nature of the soaps, and created a set of hand-painted watercolour textures. Soft, delicate washes of colour – an abstract representation of the core ingredient in each product.


  • Seema Seth
  • Nidha Adeni